Amy (She/Her)

Senior User Interface Artist

In your own words, tell us a little bit about your role and what you do here at the studio. 

As a Sr. UI Artist here at ILMxLAB, I help maintain a healthy relationship between interface aesthetics, functionality, and user experience. In other words, I make sure users have a great time navigating and using these story rich experiences we are creating for them!  

Photo provided by Amy with permission.

What led to your passion in wanting to work in this field and study graphic design in college?

I have always wanted to pursue a career in the creative field. I took a few years of traditional 2D animation and photography before landing at graphic design. At the time, graphic design seemed like the most practical way to pursue a creative career, all while retaining some aspects of the visual problem solving that I love.

An amazing user interface is integral to any experience, since users interact with it at all times. Is there anything you feel is the most important aspect to keep in mind when you’re designing new interfaces? 

I’m a firm believer that, while usability should be first, the user interface should come together visually with everything else, such as characters, environments, etc., to tell a cohesive story. Good user interface should never just feel like a colored wireframe that can easily be repurposed.  

What do you find to be the most challenging aspect of designing interfaces that are unique visually, but also intuitive and user-friendly for players? 

For a lack of better phrasing, the most challenging aspect is to always remember to think from the perspective of the target audience, and I constantly remind myself that just because I like something doesn’t mean the target audience will. 

How do you collaborate with other disciplines to ensure that your UI work blends cohesively with what they’re also working on?

Always ask the question “why?” when working with others. Understanding the purpose and goal behind decisions from other disciplines helps me make informed decisions and challenges me to find creative solutions! 

What’s your favorite part about being at the studio? Is there anything in particular that makes you excited to work each week?

My favorite part about working here is working with all the other talented folks on IP’s that I’ve loved since I was a child. I’m constantly inspired by others and it’s never a dread to come to work. 

Source: Wikipedia

What’s the best piece of career advice you’ve ever gotten?

At my first job, I admired my Art Director a lot. I spent a lot of time trying to be like her but was failing to do so. Upon leaving that job, she told me not to try being like her, but to try to be better than her. That has encouraged me to find my own path in the industry. 

For someone interested in a similar career, is there a program or class that you’d recommend taking, or a skill they should learn?

Instead of a particular program to learn, I would instead highly recommend a book, The Design of Everyday Things. Programs and tools are always evolving and can be learned at any point. This book talks a lot about the design methodologies that are in everyday life, many of which are ones that we don’t even notice. I think this book adds a lot of value in leading our brains to develop our own ideas and methodologies. 


What’s your favorite Star Wars movie or TV show?

The Clone Wars

What do you like  to do on your days off?

Photography walks, watching TV, or cuddle with my dog

Photos that Amy has taken, provided with her permission.

What’s your favorite movie genre?


Where’s your favorite place you’ve traveled to?

Tokyo, Japan

If you can meet any character in AR, who would it be?

I would actually love to be at an AR zoo where I can learn about animals without them having to be kept in captivity. 

About Inside the Studio - Our Stories

“Inside the Studio: Our Stories” is an interview series where we highlight and share the career journeys of our colleagues here at ILMxLAB. With our studio busy working to pioneer a new era of interactive storytelling through virtual and mixed reality experiences, we want to introduce you to a few of the many people helping to make that happen.
To do this, we are interviewing a few of the people here at ILMxLAB so that you can learn a little more about them, their career journey, and what their job in a galaxy far, far away entails. New interviews will be posted regularly, so be sure to check back to meet even more of the talented people that bring our experiences to life.